Hoe Pharmaceuticals is one of the leading pharmaceutical companies in Malaysia. Established in 1979 Hoe provides the highest quality skin care products at affordable prices. Using state of the art technology our product range has expanded steadily over the years. Our strong commitment to our customers has been an integral factor in our success and continues to guide our business philosophy.

We have received several national and international honors with the most recent being from the Ministry of Trade in Malaysia for the success of our Ellgy Plus export markets. Our production centre was also accredited by the Australian Therapeutic Product Administration (TGA) in the year 2010. In 2011, Taisho Drug Co. Ltd of Japan took over the company. This has enabled us to expand both locally and internationally.

Ellgy Plus, an internationally trusted product specially formulated to moisturize, soften and soothe dry, cracked heel. Ellgy Plus has a unique and intensive dual moisturizing agent that works on both on and below the surface of the skin. It has two key ingredients, namely, Saccharide Isomerate & Portulaca Extract which stands it apart from other remedies. Furthermore, this product is also free from animal testing, colour and fragrances.